Coupon Mailers

As a brand that has multiple locations in Arizona and California and is still somewhat unfamiliar to many in terms of cuisine, Ono Hawaiian BBQ would frequently utilize the coupon mailer as a way to directly communicate with households in different regions and hopefully pique their interest enough to visit a location, through the use photos and of course, coupons.

I designed and formatted the postcard coupons for both in-house distribution and regular mailing through a direct marketing company. Emphasizing attention to detail, I regularly altered the designs and created multiple variations to cater to specific details such as location-specific coupons and varying valid date ranges.